Focus of the studies
The study programme focuses on the development of general working skills and a gradual improvement of the students’ professional capacities. In accordance with the integrative perception of learning, the aim is to strengthen students’ theoretical, practical, socio-cultural, and self-regulatory knowledge throughout the studies. Humak’s pedagogical perceptive is based on training and development pedagogy which means that most of the courses have their status in project work and actual training in real life conditions.
The Degree Programme in Cultural Management offers high variety of courses in English in the field of arts and cultural administration. During the academic year 2020–2021 students can choose courses both from the basic and advanced level of studies. All courses are implemented as part of Humak’s business life-oriented research, development, and innovation operations that prepares students for assessing and developing operating models in the cultural sector.
Courses in English are offered in Jyväskylä. The courses offered are subject to change.
Fall term: September – December 2020
Spring term: January – May 2021
Admissions criterion: Enrolment in the Erasmus programme
Fees: None
Additional costs: 100-150 € (materials, excursions)
Application deadline: May 15 2020
For applications and further information, please contact:
Sanna Pekkinen
Lecturer, Cultural Management
e-mail: sanna.pekkinen(at)humak.fi
Courses in 2020–21
Autumn
FINNISH LANGUAGE AND CULTURE 5 ECTS
ENGLISH 5 ECTS
INNOVATION 5 ECTS
MEDIA SKILLS 5 ECTS
PRACTICAL TRAINING 1:PRODUCER WORK 5-10 ECTS
Spring
FINNISH LANGUAGE AND CULTURE 5 ECTS
MARKETING 5 ECTS
CULTURAL POLICY 5 ECTS
PRODUCT DEVELOPMENT AND PRODUCTISATION 5 ECTS
PRACTICAL TRAINING 1:PRODUCER WORK 5-10 ECTS
Autumn term 2020
Click the image below in order to register to the Spring term 2020 studies in Jyväskylä.
The application deadline: May 15 2020.
Finnish language and Culture 5 ECTS
Students will be able to
- know the basics of the Finnish language
- know about Finnish culture and history
Contents
- Written and oral communication in various contexts
- Visits at various art and cultural institutions and organizations
English 5 ECTS
The course is delivered as two consecutive sets (2+3 ECTS credits)
Students will be able to
– actively use field-specific terminology both in oral and written communications
– communicate in multidisciplinary workplace communities both orally and in writing
– work in international professional settings requiring English
– work in interview and advice situations requiring English
– use English in job-seeking and describe their work environments and duties in English
– source information from various field-specific English-language sources
– understand the difference between professional and informal language and choose the appropriate register
Contents
- Written and oral communication in various contexts (e.g. reporting, negotiations, telephone conversations, email, job-seeking)
– Various guidance, interview and advice situations
– The retrieval and use of field-specific information to maintain professional expertise.
Innovation 5 ECTS
Students will be able to:
– demonstrate an understanding of the social role of innovations
– plan and create processes and environments that promote innovation
– demonstrate and promote creative problem-solving
– develop new forms of participation and creative co-development spaces and methods
– ideate, facilitate and evaluate experimental or practice-based innovations.
Media skills 5 ECTS
Students will be able to:
– demonstrate knowledge of the communication requirements and media forms relevant to their chosen field
– utilise a range of digital communication channels
– draw up guidelines for communication materials production
– draw up communication materials.
Contents
– The basics of image processing and desktop publishing
– Digital communication channels and software
Practical training 1: Producer work 5-10 ECTS
The studies consist of level 1 practical training. Students attend practical training in a real-world workplace and report on it according to the instructions provided in the practical training handbook. The practical training period includes documentation, introduction to the activities of the workplace, practical training according to the objectives set out in the practical training plan, the practical training report, and self-assessment.
Students will be able to:
– develop their professional identities
– network with operators and stakeholders in the cultural sector.
Spring term 2021
Finnish language and Culture 5 ECTS
Students will be able to
- know the basics of the Finnish language
- know about Finnish culture and history
Contents
- Written and oral communication in various contexts
- Visits at various art and cultural institutions and organizations.
Marketing 5 ECTS
Students will be able to:
– identify and use different forms of marketing
– identify the characteristics, purpose, possibilities and methods of marketing specific to their chosen field
– draw up marketing plans and budgets
– plan and implement marketing campaigns
Contents
– The basics of marketing, customer benefit and target groups, marketing channels, plans and budgets
– International marketing
Cultural policy 5 ECTS
Students will be able to:
– demonstrate knowledge of the operating principles of cultural management
– demonstrate knowledge of the institutions of the culture sector and the relevant legislation
– influence cultural policy in governmental and decision-making contexts
– organize citizen engagement in cultural policy
Contents
- Cultural governance
- International, national and regional culture and arts policy
Product development and productization 5 ECTS
Students will be able to:
– demonstrate knowledge of the basic concepts, stages and work methods of a customer-focused product development process
– use creative problem-solving in the development of new products
– demonstrate an understanding of the role of product development and productization in commercial activities
– demonstrate an understanding of the basic principles and practices of service design and productization.
Contents
– Product development and productization processes and their management
– Product or service design and productization
Practical training 1: Producer work 5-10 ECTS
The studies consist of level 1 practical training. Students attend practical training in a real-world workplace and report on it according to the instructions provided in the practical training handbook. The practical training period includes documentation, introduction to the activities of the workplace, practical training according to the objectives set out in the practical training plan, the practical training report, and self-assessment.
Students will be able to:
– develop their professional identities
– network with operators and stakeholders in the cultural sector
